FREDERICKS OF HOLLYWOOD.

Frederick’s of Hollywood is an iconic brand. With a history dating back to 1947—Frederick’s of Hollywood is who we have to thank for the push up bra. Somewhere along the way, the brand lost a bit of it’s edge and was looking to make a splash in the new world of magalogs.

They brought me aboard as an consultant art director and I ended up working with them for close to four years.

DELIVERABLES

– Catalog / Magazine Design
– Photo Art Direction
– Package Design
– Product Photography
– Website Design
– Email Campaigns
– Store Front Signage
– Digital Lookbooks

CREDITS

Creative Director:
Nicole Infante

Art Director / Designer:
Jenelle Campbell

@andshedesigns