![](https://andshedesigns.net/wp-content/uploads/2023/02/seedlip_outdoor.jpg)
Seedlip wanted to make a splash to announce their new membership to 1% for the planet.
![](https://andshedesigns.net/wp-content/uploads/2023/02/Seedlipbottles-1.jpg)
By concentrating on the true background of Seedlip—Nature—I directed a plan to show why donating 1% is so important to us. In making this campaign, I thought about how the graphics could be used in further expressions of the brand as well—therefore making it an ever-lasting concept.
![](https://andshedesigns.net/wp-content/uploads/2023/02/Seedlipbottles2.jpg)
Deliverables Included: All Art Direction, Design & Production in digital and print formats
![](https://andshedesigns.net/wp-content/uploads/2023/02/Seedlipbottles3.jpg)
![](https://andshedesigns.net/wp-content/uploads/2023/03/seedlipforplanet.gif)
![](https://andshedesigns.net/wp-content/uploads/2022/02/instastories.jpg)
Creative Direction: Jenelle Campbell
Photographer: Rachel Lewis
Food Stylist: Sarah Anne Bargatze