Lowell 35’s
Almora Farms
Seedlip Art Direction
ISH Cosmetics
Dandy
Seedlip 1% Campaign
Led and executed creative strategies across photography, graphic design, email campaigns, social media, and in-store merchandising, highlighting Heavy Hitter’s innovative products.
Directed photographers both on set and remotely, optimizing lighting and color to align with consumer expectations and improve market presence. Ensured cohesive brand messaging across all touchpoints and produced engaging content to maintain year-round audience connection and support strategic brand initiatives.
HEAVY HITTERS
Creative Direction | Package Design
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Designers: Xiang He, Nicole Ellsworth
Photographers: Rachel Lewis, Bri Levay
