POST
Graphic Design | Art Direction
While working at The Point Collective, I had the pleasure of collaborating with Peninsula Open Space Trust (POST), a Bay Area nonprofit dedicated to preserving open spaces, to design a range of materials for their annual fundraiser, Taste of the Coast with POST.
My work included creating a hand-painted logo that captured the natural beauty of the coast, along with designing catalogs, event programs, and all other event collateral. I focused on ensuring the designs were cohesive, intuitive, and aligned with POST’s conservation message, blending rich imagery with elegant typography. Additionally, I hand-painted several elements, including signage and table decorations, adding an artisanal touch to the event. The overall visual identity I developed helped elevate the experience for guests while reinforcing POST’s mission to protect the Bay Area’s open spaces.
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Designers: Jenelle Campbell
Creative Directors: The Point Collective