I helped Seedlip appeal to an American audience through art direction, photography, and graphic design. Over five photoshoots, I created visuals that captured the brand’s essence while resonating with U.S. consumers. I also redesigned email templates for consistency and efficiency, streamlining the design team’s workflow.

In addition, I designed a variety of digital assets for online campaigns, including social media visuals and display ads, ensuring they were optimized for digital platforms and aligned with brand guidelines. My work enhanced Seedlip’s online presence and maintained a cohesive visual identity across all digital touchpoints.